An Emperor’s heaving nappy nomination for ESG, or Environmental Social Corporate Governance.
It used be called sustainability and corporate social responsibility a few years ago and now there are investment funds bursting with cash for companies willing to go woke.
The trouble is it’s all bollocks. the companies that score highly on these arbitrary ‘social credit’ metrics are actually not particularly responsible or environmentally sound. Apple, Amazon and Exxon Mobil? Tesla got downgraded because Elon said the wrong things regarding Twitter and fired the useless wasters (mainly women) after taking over.
Still the corporations chasing this unicorn money do so at the expense of the present income. Disney, Vice, Anheuser-Busch, Buzzfeed. Go woke, get the flying monkeys of ESG to give you free money.
It must work. None of them are suffering any financial losses due to ignoring their customer base to chase the rainbow cash.
It’s why every fucking advert is full of gay black trannies. The companies don’t give a fuck about black or gay people, but being seen to by investors with multi billion dollar investment funds is seen as free cash they can then spend on hiring offices in New York and partying the money away (Vice and Buzzfeed staff kept doing this even while investors had pulled the plug due to low quality output and loss of ad revenue).
I guess the bottom line matters after all.
Nominated by Cuntamus Prime.